Startup Tips #3 – What is a Problem Hypothesis

Date : April 27, 2021 By Jeff Solomon

The basic building block of starting a business.

The most essential aspect of business building is solving a significant problem or need for a specific segment of customers. The most effective way to identify a problem worth solving is to start with a problem hypothesis.

This is a process that informs your entire customer development process by helping you frame who you think the customer is, what problem they have, and what benefit they get after solving it.

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