{"id":208,"date":"2021-06-07T16:39:40","date_gmt":"2021-06-07T16:39:40","guid":{"rendered":"https:\/\/bak.me\/blog\/?p=208"},"modified":"2021-10-21T16:40:37","modified_gmt":"2021-10-21T16:40:37","slug":"startup-tip-problems-in-why","status":"publish","type":"post","link":"https:\/\/bak.me\/blog\/startup-tip-problems-in-why\/","title":{"rendered":"Startup Tips #4 &#8211; Problems are Found in the Why"},"content":{"rendered":"\n<p class=\"subtitle has-medium-font-size\">How to extract real pain points from customers<\/p>\n\n\n\n<p>Interviewing potential customers is the only way to know if your business idea is going to work. It&#8217;s an essential process to be done BEFORE you launch your product or service.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Problems are Found in the Why - How to extract real pain points from customers\" width=\"950\" height=\"534\" src=\"https:\/\/www.youtube.com\/embed\/Zw5zmrnkzFU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><figcaption>Problems are Found in the Why<\/figcaption><\/figure>\n\n\n\n<p>But how do you extract the real need from potential customers so you can validate a problem and confirm you are solving is the right one. Use customer development to extract real pain points from customers.<\/p>\n\n\n\n<p>Get my entire 57 lecture course and learn to take action, start doing customer development and build a business that lasts. Available on Udemy for only $29.99.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\" id=\"https:\/\/www.udemy.com\/course\/startup-customer-development-finding-product-market-fit\/?referralCode=799B301D2B1854B56CEA\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-luminous-vivid-orange-color has-text-color\">Get My Course on Udemy<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>How to extract real pain points from customers Interviewing potential customers is the only way to know if your business idea is going to work. It&#8217;s an essential process to be done BEFORE you launch your product or service. But how do you extract the real need from potential customers so you can validate a<a class=\"read-btn hvr-right more-link\" href=\"https:\/\/bak.me\/blog\/startup-tip-problems-in-why\/\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14],"tags":[4,8],"class_list":["post-208","post","type-post","status-publish","format-standard","hentry","category-tips","tag-customer-development","tag-startups"],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":210,"url":"https:\/\/bak.me\/blog\/startup-tip-why-startups-fail\/","url_meta":{"origin":208,"position":0},"title":"Startup Tips #5 &#8211; Why Startups Fail","author":"Jeff Solomon","date":"July 13, 2021","format":false,"excerpt":"A case study of OUYA and the entrepreneurs' trap The truth is that most startups fail. But this statistic would be much lower if founders simply embarked on the simple, but not easy, process of Customer Development. Unfortunately, most entrepreneurs neglect to do this before launching their business \u2014 mostly\u2026","rel":"","context":"In &quot;Tips&quot;","block_context":{"text":"Tips","link":"https:\/\/bak.me\/blog\/category\/tips\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/HsR7Ws41NNI\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":134,"url":"https:\/\/bak.me\/blog\/startup-problems-found-in-the-why\/","url_meta":{"origin":208,"position":1},"title":"Startup Problems are Found in the &#8220;Why&#8221;","author":"Jeff Solomon","date":"February 15, 2021","format":false,"excerpt":"Identifying a significant customer problem is critical when starting a company. Learn how the \"why\" is they key to uncover meaningful problems.","rel":"","context":"In &quot;Posts&quot;","block_context":{"text":"Posts","link":"https:\/\/bak.me\/blog\/category\/posts\/"},"img":{"alt_text":"Problems Found in \"Why\"","src":"https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/understand_the_why.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/understand_the_why.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/understand_the_why.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/understand_the_why.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/understand_the_why.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":222,"url":"https:\/\/bak.me\/blog\/dont-be-afraid-of-bad-news\/","url_meta":{"origin":208,"position":2},"title":"Don&#8217;t Be Afraid of Bad News &#8211; The Essential Ingredient for Product-Market Fit","author":"Jeff Solomon","date":"October 20, 2021","format":false,"excerpt":"If you're building a company you need to learn to embrace bad news. It's here that the real nuggets of customer development show up.","rel":"","context":"In &quot;Posts&quot;","block_context":{"text":"Posts","link":"https:\/\/bak.me\/blog\/category\/posts\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/10\/dont_be_afraid_bad_news.jpg?fit=1200%2C657&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/10\/dont_be_afraid_bad_news.jpg?fit=1200%2C657&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/10\/dont_be_afraid_bad_news.jpg?fit=1200%2C657&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/10\/dont_be_afraid_bad_news.jpg?fit=1200%2C657&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/10\/dont_be_afraid_bad_news.jpg?fit=1200%2C657&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":153,"url":"https:\/\/bak.me\/blog\/intro-to-entrepreneurship-course\/","url_meta":{"origin":208,"position":3},"title":"Intro to Entrepreneurship","author":"Jeff Solomon","date":"May 7, 2021","format":false,"excerpt":"Learning to be an entrepreneur isn't rocket science. In fact, most people are inherently entrepreneurial. This course teaches the basic principles and practices of being an entrepreneur.","rel":"","context":"In &quot;Posts&quot;","block_context":{"text":"Posts","link":"https:\/\/bak.me\/blog\/category\/posts\/"},"img":{"alt_text":"Intro to Entrepreneurship","src":"https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/intro_to_entrepreneurship.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/intro_to_entrepreneurship.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/intro_to_entrepreneurship.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/intro_to_entrepreneurship.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/intro_to_entrepreneurship.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":54,"url":"https:\/\/bak.me\/blog\/customer-development\/","url_meta":{"origin":208,"position":4},"title":"What Is Customer Development?","author":"Jeff Solomon","date":"January 17, 2021","format":false,"excerpt":"Customer development is the most important skill for any entrepreneur when launching a business. Here's what it's all about.","rel":"","context":"In &quot;Definitions&quot;","block_context":{"text":"Definitions","link":"https:\/\/bak.me\/blog\/category\/definitions\/"},"img":{"alt_text":"Customer Development","src":"https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/customer_development.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/customer_development.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/customer_development.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/customer_development.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/bak.me\/blog\/wp-content\/uploads\/2021\/01\/customer_development.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":226,"url":"https:\/\/bak.me\/blog\/managing-b2b-customer-relationships\/","url_meta":{"origin":208,"position":5},"title":"Managing B2B Customer Relationships &#8211; Best Practice Walkthrough","author":"Jeff Solomon","date":"December 16, 2021","format":false,"excerpt":"Keeping clients happy and making them successful with your product or service can be a daunting task. 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